The_4-hour_body

The Shortcut to the Shortcut: The 4 Key Principles of The 4-Hour Body

This short presentation, delivered in Berlin at the NEXT Conference, covers the four key principles of the #1 New York Times bestseller, The 4-Hour Body. It also includes an interview with the fantastic David Rowan, editor of Wired Magazine in the UK.

The Q&A covers smart drugs, Ambien, measurement of “thoughts” (prefrontal cortex activity), and more.

All speaker videos from NEXT can be found here, and include some gems, like the inimitable CTO of Amazon, Dr. Werner Vogels.

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